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Ihre Aktion |
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Innovation management and new product development
/ Paul Trott. - Harlow, Enlgand : Pearson, 2017
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Innovation management : effective strategy and implementation
/ Keith Goffin. - Third edition. - London : Palgrave, an imprint of Macmillan Education, 2017
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Strategic management of technological innovation
/ Melissa A. Schilling. - Fifth edition. - New York, NY : McGraw-Hill Education, [2017]
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Innovationsmanagement
/ Jürgen Hauschildt. - München : Franz Vahlen, 2016
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Innovation and Entrepreneurship
/ John Bessant. - 3rd ed. - New York : Wiley, 2015
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Marketing of high-technology products and innovations
/ Jakki Mohr. - Third edition, Pearson new international edition. [Online-Ausg.]. - Harlow : Pearson Education Limited, 2014
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7. |
Strategic innovation management
/ Joseph Tidd. - Chichester : Wiley, [2014]
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8. |
Innovation management : context, strategies, systems and processes
/ Pervaiz K. Ahmed. - [Online-Ausg.]. - Harlow : Financial Times Prentice Hall, 2010
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